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Tuesday, Jul 25th

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The Business of Sports

Scottish Open leads the way for sustainable golf

For many years the Scottish Open has been a leading event in the European Tour’s GreenDrive programme, by showing commitment to providing social and environmental value.

This year, the tournament hosted at Dundonald Links in Ayrshire, aims to take this a step further and become the first tournament in Europe to achieve the new voluntary sustainability standard for golf tournaments, the GEO Certified® Tournament eco-label. Throughout the Scottish Open spectators will be encouraged to use public transport, recycle as much as possible and take an extra moment to appreciate the local wildlife in and around Dundonald Links.

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ITU extends its partnership with SEL Sport & Events Logistics

ITU announced yesterday that they have extended their partnership with SEL Sport & Events Logistics (SEL) to serve not only as the global logistics partner for ITU but also the travel solutions partner.

“We are delighted to further develop our relationship with SEL, which has proven itself to be delivering and adding value to ITU to the highest standards”, said Marisol Casado, ITU President and IOC Member. “We are thrilled that a company such as SEL Logistics, which has more than 25 years of experience in major events, will be delivering not only the logistic services they’ve been providing for more than a year, but will also take care of all ITU travel solutions as an international sporting federation with multiple events across the world. The delivery of our branding elements from race to race all over the world, and the travels of all ITU staff, Technical Officials, and Executive Board are now centralised and organised to the best quality standards”, she said.

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Ron Gourlay appointed as Reading Football Club CEO

Reading Football Club announced yesterday that Ron Gourlay has been appointed as Chief Executive at Madejski Stadium, with Nigel Howe set to take up the role of Vice Chairman at the club.

Gourlay arrives at Reading with more than 25 years’ experience in football, having previously occupied senior roles at Manchester United and Umbro and as well as a variety of other director-level roles at Chelsea Football Club, where he succeeded Peter Kenyon in 2009 to serve as CEO for five years.

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Acer to present the next LPGA Leadership Academy

The Ladies Professional Golf Association (LPGA) Foundation will partner with Acer to help develop the next generation of female leaders through a blend of golf and technology when the third of four LPGA Leadership Academies scheduled for this year is held in California this month.

The two-day event will be presented by Acer, a Taiwan-based multinational hardware and electronics company, and hosted at Lake Merced Golf Club from July 24-25 in San Francisco where a key component will be an executive women’s panel discussion conducted over lunch on the second day of the program. 

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Vivo retains IPL sponsorship for the next five years

The Board of Control for Cricket in India (BCCI) today announced its association with Vivo as the title sponsor for the Indian Premier League for the next five years. The premium global smartphone manufacturer bid Rs. 2199 crores, which is a 554% increase over the previous contract.

In the upcoming five IPL seasons (2018 - 2022), Vivo and IPL will have extensive cooperation in terms of sports events, on-ground activations and marketing campaigns.

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