The ATP and FedEx have signed a three-year agreement that brings FedEx on board as a new global Platinum Sponsor and Official Carrier of the ATP World Tour. The sponsorship will launch at the 2010 Barclays ATP World Tour Finals in November and extend through 2013.

In addition to global marketing rights, FedEx will become a sponsor of 17 ATP World Tour tournaments in 12 different countries. Reliable performance will be a prevalent theme across all activation and reinforced visually with FedEx brand exposure on court at tournaments spanning four continents and on ATPWorldTour.com, the world's most popular website dedicated to tennis.

Gaston Barras, the irrepressible driving force behind the Omega European Masters, has received the accolade of Honorary Life Vice President of The European Tour on the eve of this year's tournament at Crans-sur-Sierre.

Monsieur Barras accepted his award from the Tour's Chief Executive George O'Grady CBE at a reception following the official Pro-Am preceding the 64th edition of the Omega European Masters, which has been played at Crans-sur-Sierre Golf Club every year since 1948. In fact, Gaston was only eight years old when he caddied in the first tournament to be played at Crans-sur-Sierre in 1939 and has been privileged to see every tournament hosted by the club in its long and illustrious history.

The Australian Open's popular tennis short film festival - Changing Ends - is returning in 2011 and entries are now open. Tennis fans and budding film-makers are invited to create a 90-second tennis film with the theme Take Two.

Entrants have until 14 January 2011 to send in their films and the best will be shown on giant screens at Australian Open 2011 with the No.1 entry winning $5000. The judging panel of four includes Australian Open tournament director Craig Tiley and top Australian tennis player Sam Stosur. A Peoples' Choice Award of $2500 will be voted by the cast and crew of Australian Open 2011 including players, tournament staff and fans coming to watch the tennis.

Australian Open 2010 has been recognised by the Melbourne City Council at the annual Melbourne Awards, which were held at the Melbourne Town Hall on Sunday night. The Grand Slam of Asia-Pacific outclassed a list of worthy nominees to take the Contribution to Melbourne's Profile award in the Corporation category.

The award celebrates projects or activities that have built Melbourne's reputation as a national centre for shopping, business, sport, entertainment and culture.