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The Business of Sports

Quebec City to Host 2017 World Cup Finals

The world’s best cross-country skiers are coming back to do battle on Canada’s Plains of Abraham this spring. Cross Country Ski de Fond Canada accepted an invitation by the International Ski Federation (FIS) to host the 2017 World Cup Finals on the historic landmark in Quebec City, March 17-19.

“We are obviously thrilled to bring elite cross-country skiing back to Canada,” said Shane Pearsall, chief executive officer, Cross Country Ski De Fond Canada. “Hosting major international events at home brings tremendous benefits to our athletes, the Nordic community and the economy of the host community. CCC prides itself on staging world-leading events with our partners, and we look forward to working with GESTEV to stage a safe and fair World Cup Finals for all nations involved.” 


Roger Federer named world's most marketable athlete in 2016

A study prepared by the London School of Marketing has revealed that Swiss tennis superstar Roger Federer was the world's most marketable sports person in 2016.

According to the study, published by the Association of Tennis Professionals (ATP) website on Thursday, the former World No.1, currently ranked 17th, earned nearly $60.7 million last year despite his "slow year in terms of success in his sport".


Canadian Olympic Committee renews Partnership with RBC until 2024

Today, the Canadian Olympic Committee (COC) and the Royal Bank of Canada (RBC) announced that RBC is renewing its support of the Canadian Olympic Team for an extended eight years until 2024 as a Premier National Partner. RBC is the longest-standing partner of Team Canada, having supported it uninterruptedly since 1947.

RBC first came on board to help send Canadian athletes to the St. Moritz 1948 Olympic Winter Games in Switzerland, and it has been investing in Team Canada for the past 37 Olympic Games.


Michael Downey named new CEO of Tennis Canada

Tennis Canada announced Thursday that  Michael S. Downey is returning to Tennis Canada as Chief Executive Officer - a position he held for close to a decade, from 2004 to 2013, before occupying the position at the British Lawn Tennis Association (LTA) for over three years. Mr. Downey will take office in July 2017.

Following Kelly Murumets’ decision last September to leave Tennis Canada at the end of 2016 to pursue life opportunities, Tennis Canada started a comprehensive executive search. Meanwhile, Mr. Downey – renowned for his passion and deep knowledge of the world of tennis - and his wife were contemplating a return to Canada after three years in London with the LTA.


France gives WADA an additional 150,000 euros

The World Anti-Doping Agency (WADA) was pleased to accept an additional contribution of EUR 150,000 (159,544.47 USD) in December from the Government of France.  The contribution will be put to good use in support of the Agency’s enhanced investigations into doping in sport.

“WADA is very grateful for this generous donation made by the Government of France,” said Sir Craig Reedie, WADA President. “The gesture is a tangible demonstration of France’s ongoing commitment to partner with WADA to uphold the spirit of sport,” Reedie continued.


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