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V Australia becomes the official airline to the Australian Open

Tuesday, 05 January 2010 12:31 Arjun Wadhwa
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Australian Open organisers today announced the signing of a new sponsorship deal with V Australia, the international airline of Virgin Blue Airlines Group.

Commencing today, V Australia will be known as the official airline of the Australian Open and the Brisbane International. The new partnership will see all Tennis Australia staff travel with V Australia internationally and Virgin Blue domestically.

"We are excited to have V Australia as a new partner for the Australian Open and Brisbane International," Tennis Australia's CEO Steve Wood said today.

"V Australia is a vibrant new brand and a natural fit for the Australian Open and the Australian Open Series event in Brisbane. Their sponsorship will inject a new dynamic to the game of tennis and I look forward to working closely with V Australia in the future," Steve Wood said.

Scott Swift, Executive General Manager, V Australia, said, "V Australia is thrilled to be involved with Tennis Australia as their official airline and to be associated with one of the world's most prestigious sporting events - the Australian Open."

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